#analytics articles

Agent Websites

Cookie Consent and Privacy Notices on a Real Estate Website

Most agent sites either have no cookie notice at all or a banner copied from a template that promises things the site does not do. Here is what a cookie banner is actually for, and when a real estate site needs one.

November 4, 2026 · 11 min read

Agent Websites

Real Estate Website Analytics: What to Track and What to Ignore

Most agents look at pageviews and bounce rate, which tell them almost nothing about whether the site is working. Three other numbers answer the question, and two free Google tools give you all of them.

September 28, 2026 · 12 min read