#ChatGPT articles

    Real Estate Leads From AI Search: How Agents Actually Get Them

    AI Search

    Real Estate Leads From AI Search: How Agents Actually Get Them

    Most advice about AI and leads is about writing captions faster. The bigger prize is being the agent the AI recommends. Here's the mechanism, end to end, from query to signed client.

    August 13, 2026 · 11 min read

    Zillow's App in ChatGPT: What It Means for Real Estate Agents

    AI Search

    Zillow's App in ChatGPT: What It Means for Real Estate Agents

    Buyers can now browse Zillow listings without leaving ChatGPT. Here's how the app actually works, whose funnel it feeds, and why it makes an agent's own website matter more, not less.

    August 10, 2026 · 11 min read